Fashion and money

Vera Panova and Yulia Rusanova has created a consulting Agency Lunar Hare in 2010. After a few years, the firm has dozens of major fashion brands, and its sales of over 50 million rubles

On a warm spring day in 2010, two girls in jeans and t-shirts — blonde and black — were sitting at a table in a trendy Shop &Bar Denis Simachev at Stoleshnikov lane in Moscow. Coffee, diet dessert, English presentation in the laptop, constantly ringing phone and the promise of a phone conversationalist “right now to send a courier with the documents”. An hour later, the brunette paid the bill, put sunglasses on the forehead pulled a sports cap and decisive step toward the car. There she loaded a printed copy of the presentation “Strategy to promote subscriptions for the magazine “Snob” and under the guise of a courier went to the office “Snob”. So Vera Panova worked as a courier for a private company Lunar Hare, because in that moment was one of her two employees. Continue reading →